Reduce your Carbon Footprint: Home or Business

Reduce your Carbon Footprint from electricity use. Go Green. As more and more individuals, small businesses and large companies become hip to the idea of supporting renewable energy, the concept of reducing their “carbon footprint” from electricity use has taken off. Reducing your carbon footprint means “neutralize,” “balance,” or “cancel out” the carbon emissions that are associated with certain activities, such as using electricity. Having a party, holding a meeting, or staging an event usually requires electricity which emits carbon dioxide. By matching the electricity of your event’s electrical consumption with renewable energy certificates (RECs), you counteract the emissions (reduce the events carbon footprint) by contributing to renewable energy projects which are clean and emission-free.

Therefore, when you match the carbon-based electricity of your event with renewable energy, you are supporting a clean source of power which displaces the emissions produced from traditional sources of electricity. Matching carbon-based energy with RECs is an easy and affordable way to compensate for our contribution to climate change. RECs are a critical piece of the solution to global warming because they increase investments in renewable energy technologies and programs that make a difference today.

With Pure Power, we help you reduce the carbon footprint of your home’s traditional electricity with clean, renewable power sources. Types of renewable energy commonly used include: wind power, solar power, low-impact hydroelectric power and biomass. Reducing your carbon footprint from traditional power sources is accomplished by purchasing Renewable Energy Certificates (RECs) in an amount equal to the electricity used in your home or at an event. The REC allows you, the buyer, to claim credit for the environmental benefit of each Megawatt-hour (MWh) of renewable energy you support. One REC represents enough renewable energy to match a typical home’s electricity for a month with green energy, and is equal to 1,000 kilowatt-hours (1 MWh) of renewable energy put onto the local power grid.

RECs also represent a green premium paid to renewable generators to help them overcome the barrier of competing against less expensive fossil fuel generated power. RECs reduce the cost differential between renewable and conventional energy production, increasing the commercial viability of renewable energy production. At the end of the day, the more demand we have for RECs, the more renewable electricity is added to the grid. Projects must be built to meet the increased demand, so be proud of your power!

As an Ameren Missouri customer supporting the Pure Power program, you can reduce the carbon footprint of your event by purchasing RECs equivalent to 1 MWh per REC of clean, Midwest wind energy for your event for only $10.00 per REC.  Each MWh you purchase reduces your carbon footprint by 1,719 lbs of carbon dioxide, which is similar to switching 20 incandescent light bulbs to compact fluorescent light bulbs.  It’s easy to make a difference – contact us today to reduce your environmental impact from electricity use.

The Pure Power program is Green-e Energy Certified, which means the program RECs are audited by an independent third-party to ensure that the renewable energy meets the Green-e Energy program’s strict consumer protection and environmental standards. When you purchase a Green-e Energy certified REC, the REC is retired on your behalf to ensure that only one customer claims credit for each MWh of renewable electricity.